how does it work?
Our One-Stop Outsourced Sales Program
Our program is tailored for your businesses sales needs but follows a straightforward process that when executed properly, gets results.
Sales growth is not magic, its skill set supported by process.
Assess current situation:
Goals, current market landscape, current sales culture, strengths and weaknesses.
How does your current sales culture/process relate to your bottom line goals? What is your Customer Acquisition Cost and how does it relate to your Customer Lifetime Value?Formulate a plan:
Once we know where we want to be, we formulate a plan.
Based on historical information about successful sales/marketing strategies and messaging we build a value proposition message plan ( direct email/DM messaging, broadcast messaging as well as cold call messaging, secondary and tertiary call messaging) that we can test against target prospects.
Build a lead generation schedule along with all necessary support and automation (drip email and cadence schedules) . Design a reporting plan and schedule.
Design an opportunity pipeline that will allow for accurate forecasting.Execute aggressively:
Follow plan of sales outreach - cold calling and message broadcasting.Record all activity:
To analyze efficacy, all sales activity is recorded in CRM (ours or yours) and reports are built based on our decided plan of action.Analyze results honestly:
Review and analyze all activity from test period (1 to 8 weeks - depending on scope of plan) . No “happy talk”, no “wishful thinking” - honest assessment of reality is the only way to judge efficacy.Repeat:
Repeat steps 2 thru 5 leveraging what we have learned about what is successful and either retool or abandon what is not.Forecast:
Your ability to make accurate predictions is only as good as your data - .Once incremental success is repeatable we can build accurate sales forecasting with real-word numbers.
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